#8 I'll put some in the traveling box if it ever makes its way to me
BMC Public Health 18:101 Aden B, Karrar S, Shafey O, Al Hosni F (2013) Cigarette, water-pipe, and medwakh smoking prevalence among applicants to Abu Dhabis pre-marital screening program, 2011
And they make sure they use their audiences language in their communications, using slogans like: Take Control (another aspirational identity of their audience see below) and humorous youth lingo like Left Swipe Dat (a reference to swiping left/no on a dating app, for those of us over a certain age!)
Over 40 tonnes of lithium was thrown out with disposable vapes in the UK in 2022
If perceptions of risk and taste (e.g., flavor, strength) associated with cigarettes varies by pack color among youth as it does among adults, an argument could be made that plain packaging would aid in preventing youth uptake and continued smoking