doi: 10.1016/j.socscimed.2012.02.024 84
The problem with smokeless tobacco products The main problem with smokeless tobacco products is that they can irritate and damage the oral mucosa, or lining of the oral cavity
The combination of tobacco use and acid reflux increases the incidence of Barretts esophagus and esophageal cancer
The campaign featured sailors, sea captains, pilots, weightlifters, war correspondents, scientists, and farmers, alongside the slogan-turned-jingle: You get a lot to like with a Marlboro filter, flavor, flip-top box. Rather than using professional models, the agency took a more straightforward approach and cast men who embodied what Burnett described as masculine confidence: We shunned slick professional models, so familiar in cigarette advertising, as well as testimonials
Rachael is a Live Science contributor, and was a former channel editor and senior writer for Live Science between 2010 and 2022